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Enriching Women’s Lives
Giving back to our local communities in support of women and their families has been at the center of our business since the beginning. Through our four company-sponsored foundations and our partners we provide monetary and product donations to organizations in the markets we do business around the world.
Pink Changing Lives: Giving Back is a Beautiful Thing
Mary Kay’s global charitable efforts reflect a commitment to making a meaningful difference and creating a lasting impact in women’s lives and their families worldwide through Pink Changing Lives® which focuses on: Inspiring hope by advancing women’s cancer research; empowering women by working to end domestic violence; transforming lives by promoting economic empowerment; and beautifying communities by protecting natural resources.
Charitable Giving: Since 1996, Mary Kay Inc. and its four Company-sponsored foundations have contributed over $230 million in monetary and in-kind donations to charitable organizations to improve the lives of women and their families around the world. Mary Kay Inc. is committed to empowering women and enriching their lives, providing hope and healing, caring for the planet and creating lasting impact through our multifaceted Pink Changing Lives® Program.
Pink Changing Lives Cause-Marketing Campaign: Mary Kay’s Pink Changing Lives® cause-marketing campaign remains a cornerstone to giving back in local communities in meaningful ways. Since 2008, the Pink Changing Lives® Program has donated over $18 million, entirely funded by a portion of the sales of designated products in participating Mary Kay markets. Funds support causes including cancers affecting women, ending domestic violence, providing care and support for women and their families and beautifying communities where we live and work because women are at the heart of everything we do.
Women’s Empowerment: Helping Women Thrive and Communities Flourish
Mary Kay is dedicated to empowering women globally by igniting personal development and entrepreneurial spirit through game-changing initiatives such as: programs to help support women’s leadership, and programs to provide opportunities for education, entrepreneurship and financial independence.
In 2024, three major initiatives highlighted our commitment to help advance entrepreneurship and create the environment that “works” for women entrepreneurs, globally, regionally and locally. As of 2024, 600K+ women have been positively impacted globally through these meaningful programs.
Future of STEM: Inspiring Future Women Leaders
As a global leader in women’s empowerment and innovative science, Mary Kay is committed to providing higher education grants and STEM learning opportunities to build or strengthen a robust pipeline of female talent in STEM focused fields. At Mary Kay, we celebrate young women who are embracing pushing boundaries, challenging norms and thinking outside the box to pursue their STEM dreams. Mary Kay continues to help narrow the gender gap and bias in scientific and related fields by lifting up the next generation of female STEM leaders.
As of 2024, Mary Kay has awarded 37 grants to young women from 16 countries pursuing STEM dreams. Mary Kay also served as a special award organization at the International Science and Engineering Fair (ISEF) in 2024, awarding $7,500 in awards to five inspiring young scientists.
Company-Sponsored Foundations
Our four company-sponsored foundations around the world dedicate support to enriching women’s lives. The four foundations are regional and include Mary Kay Ash Foundation (U.S.), Mary Kay Ash Charitable Foundation (Canada), Instituto Mary Kay (Brazil) and five Mary Kay China funds.
