Effective Date: September 28, 2021
Mary Kay is committed to preserving your privacy and strives to protect and maintain the accuracy of personal information and data provided to us. We use commercially reasonable and industry standard security technologies and safeguards to protect the information that we collect and use. We also expect our service providers to protect information in the same manner. No data transmission over the Internet, mobile networks, wireless transmission or electronic storage of information, however, is 100% secure. Please note that we cannot guarantee the security of any information you transmit to us.
GDPR Specific Privacy Terms
Canada Specific Privacy Terms
Automated Information Collection
We may automatically collect certain information when you visit a Site. This information may include your IP address (or other unique device identifier, including one that we may assign); certain details about your browser, operating system, and/or hardware; your location, if available; the URL that referred you to our Site; your activities on our Site, including your preferences; and other logging information, such as the date and time of your visit. We also use web server logs to collect and store information about Site usage. If applicable, when you use our mobile applications or visit a Site from a mobile device or one of our products, like a smartphone, we may also collect additional information from your device, including your location, device identifier, and information about your mobile network. We may use a variety of tracking technologies to collect this information, including without limitation the following (and subsequent technologies and methods later developed, collectively “Tracking Technologies”):
- Cookies. A cookie (or “locally shared object”) is a data file placed on your device when you visit our Services. HTML5 cookies can be programmed through HTML5 local storage. Your browser, or other software, may allow you to reject or remove cookies, but if you do so, some features of our Services may not work properly, and we may not be able to remember your preferences the next time that you visit.
- Web Beacons. Small graphic images or other web programming code called web beacons (also known as “1×1 GIFs” or “clear GIFs”) may be included in our Site pages and messages. Web beacons may be invisible to you, but any electronic image or other web programming code inserted into a page or e-mail can act as a web beacon. Web beacons or similar technologies may be used for a number of purposes, including, without limitation, to count visitors to the Site, to monitor how users navigate the Site, to count how many e-mails that were sent were actually opened or to count how many particular newsletters or links were actually viewed.
- Embedded Scripts. An embedded script is programming code that is designed to collect information about your interactions with the Site, such as the links you click on. The code is temporarily downloaded onto your device from our web server or a third party service provider, is active only while you are connected to the Site, and is deactivated or deleted thereafter.
- Browser Fingerprinting. Browser fingerprinting is the process of collection and analysis of information from your device, such as, without limitation, your operating system, plug-ins, system fonts and other data, for purposes of identification.
- ETag, or Entity Tag. ETag is a feature of the cache in browsers. It is an opaque identifier assigned by a web server to a specific version of a resource found at a URL. If the resource content at that URL ever changes, a new and different ETag is assigned. Used in this manner, ETags are a form of device identifier. ETag tracking may generate unique tracking values even where the consumer blocks HTTP or HTML5 cookies.
- Recognition Technologies. Recognition technologies are technologies, including application of statistical probability to data sets, which attempt to recognize or make assumptions about users and devices (e.g., that a user of multiple devices in the same user).
- Location-identifying Technologies. The Site may use GPS (global positioning systems) software and other location-based technologies such as iBeacons (defined below) to locate you so we may verify your location, deliver you relevant content based on your location, as well as allow you to share your location to other users as part of the services we provide via the Services. In addition to traditional GPS location-based services, some of the retailers and others we work with may install low power Bluetooth, wifi, radio transmitters, or other devices in physical locations that emit a signal that your smart phone can detect to pinpoint your location or otherwise interact with the Services (“iBeacons”). In addition, you may be able to send your location information via the Site to other Site users. You should consider the pros and cons involved in disclosing your location information to us and to other people. Where a user of the Site requests that their location information be revealed to other persons, the user will be provided options for managing sharing services, which may be through third-party services such as through Facebook, LinkedIn, and Instagram. We are not responsible for the acts, omissions or policies of such third parties.
Tracking Technologies Usage.
We may use Tracking Technologies for a variety of purposes, including:
- Targeting‑Related. We may use Tracking Technologies to deliver content relevant to your interests on the Site and third-party sites based on how you interact with our content. This includes using Tracking Technologies to understand the usefulness to you of the content that has been delivered to you.
Tracking Technologies Choices and Consent.
We are giving you detailed notice of the Tracking Technologies and your limited choices regarding them so that your consent is meaningfully informed.
Analytics Services and Targeted Ads
We may use third-party analytics services (e.g., Google Analytics). These services may track details about your online activities over time and across different sites. Using tracking technologies, our ad network partners may collect non-personally identifiable information about your activities on our Site and other site. These services help us to improve our Site and the products and services that we offer you. These services may also allow us and others to provide you with targeted advertisements or other content that you may be interested in based on your online activities. If you would like to learn more about targeted ads that may be based on your online activities, and the choices that you may exercise for certain sites and advertisers, you may wish to visit the Network Advertising Initiative or the Digital Advertising Alliance.
How We Use the Information That We Collect
We use the information that we collect to enable you to use certain Site features. We may also use the information that we collect to customize your experience on our Site, to provide customer support, and to enforce our Terms and Conditions of Use, and to provide you with content or advertisements that may be of interest to you, as described in the section above on Analytics Services and Targeted Ads.
How and When We Share Information with Third Parties
Third-Party Sites & Services
Interactions with Other Sites and Services
Our Site may also include features from third parties that allow you to interact with other online services, including social media. For example, we may use third parties to allow you to send messages, or make postings on social media sites, like LinkedIn. If you use these features, then we may share information about you with those third parties, and they may collect additional information. You should review the privacy policies for such third parties to understand how they collect and use information.
Links to Third-Party Sites
Our Site may include links to third-party websites or other online services. We are not responsible for these other websites and services, and they may collect and use information about you. You should review the privacy policies for such third parties before using their websites or services to understand how they collect and use information.
Third-Party Tracking and Do Not Track
Your California Privacy Rights
Our Site is intended for general audiences, and we do not knowingly seek or collect personal information from children under the age of 14. We ask for age verification before collecting any personal information to ensure that we do not collect information from children. In accordance with the United States’ Child Online Privacy Protection Act, in the event that we learn that we have collected personal information from a child under age 13 without verification of parental consent, we will delete that information as quickly as possible. If you believe we might have any personal information from or about a child, please contact us at by e-mail at firstname.lastname@example.org.
If you have any questions regarding these Terms or your use of our Site, please contact us at by e-mail at email@example.com or by using the mailing information below:
Mary Kay Global Privacy Team
16251 Dallas Parkway
Addison, TX 75001 U.S.A.